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Media Medicine

Thursday 4th July 2019, 11:10 - 12:10

Showroom Cinema 2

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How can media help children and their families to stay healthy? From understanding how their bodies work, coping with illness, learning about health and fitness, or improving their medical experiences; worthy doesn’t have to be boring and a dose of media medicine can be just what doctor ordered.  

In this session we look at four innovative ways in which we can support children’s health. As well as big-brand, health-themed TV programming, we look at cutting edge VR, a real-world teddy bear hospital, and some pioneering digital games.  Through these examples we’ll be exploring how media can make a difference to children’s lives, helping them to learn about how their bodies work, and to reassure them when faced with a hospital experience.

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