Licensed to Thrill

Thursday 2nd July 2015, 12:45pm - 1:45pm BST

Showroom Cinema 2

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Join Children’s Brand licensing experts from TV, Film, Agents, Publishing and major Retail – all willing to share their wisdom on what it takes to turn a new children’s IP into a smash hit consumer product.

Share their experiences of developing a children’s brand into a huge multi-million pound selling hit or of licensing projects that sadly end up in the bargain bin.

Gain general insights and plan your questions for a 1-2-1 licensing advice clinic which follows this session in the Workstation Mezzanine, when the expert panelists can offer a personal review of your own potential hit brand.