Growing Up, Globally

Thursday 1st July 2010, 5:00pm - 6:00pm BST

Showroom Cinema 1

Read session blog

Is it different now? Is it different elsewhere? What are the core developmental markers for boys and girls at 4, 7 and 11? Do they manifest differently around the world? With an overview of what kids think and do at each developmental stage from US research company Insight Kids, this session explores local cultural and social differences, and the implications for content creators, though discussion with the audience about their own markets and experiences.

Session report

Session photos on Flickr