Are Your Ears Burning?
Wednesday 6th July 2022, 3:30pm - 4:30pm BST
This page is available to all registered CMC 2022 delegates.
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Adding Value with Audio
The power of the spoken word has been enchanting children ever since storytelling began. Over the last decade there has been a significant uptake of audio, and this has only increased as a result of the pandemic.
Audio has breathed new life into publishing, brands, and products. Combined with the rise of voice assistants in the home, there are unique opportunities for brands to deepen engagement with their audience through audio and create intimate, immersive and imaginative experiences.
A cross section of industry experts will share their insights on the value of adding audio and why brands should embrace the format.