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Vickie O'Malley
Rockpool Licensing
Managing Director

A well-known and respected figure in the licensing industry, Vickie set up Rockpool Licensing in 2014 following a decade as MD of CPLG UK. She is worldwide agent for Brambly Hedge and represents ‘Gogglebox’, Studio Lambert’s smash hit show. She works with LMI on the global phenomenon that is Game of Thrones and Global Merchandise Services as strategist and consultant for the Kylie Minogue and Dolly Parton consumer products programmes.
Vickie has managed some of the most successful consumer products programmes in Entertainment, Sport and Brands including Despicable Me, Star Wars, Sesame Street, WWE, Star Trek and England Rugby.
Vickie combines her experience and relationships from former roles at Hasbro and Woolworths as licensee and retailer, to give a rare and valuable perspective on the business of licensing.
Vickie's Sessions
Licensed to Thrill
Join Children’s Brand licensing experts from TV, Film, Agents, Publishing and major Retail - all willing to share their wisdom on what it takes to turn a new children’s IP into a smash hit consumer product. Share their experiences of developing a children’s brand into a huge multi-million pound selling…
Research 6, 8 & 9 (Repeat)
Three 30 minute research presentations... 6. Has Digital Changed Play? The Role of Play in 2015 8. Umm Hello...We're Changing. Why Aren't You? 9. Exploring On-line Identity with Neuroscience 6. Has Digital Changed Play? The Role of Play in 2015 Play has a vital role in child and adolescent development. And yet there is mounting…
Research 7 (Repeat)
A 30 minute research presentation... 7. When More is More: Understanding Children’s Choice Process Paralysing or pleasurable? A headache or a high? How children deal with choice, and why understanding this can increase engagement with your content Presented by Maurice Wheeler, The Little Big Partnership Blog report of Research 7.
Research 6 & 7
Two 30 minute research presentations... 6. Has Digital Changed Play? The Role of Play in 2015 7. When More is More: Understanding Children’s Choice Process 6. Has Digital Changed Play? The Role of Play in 2015 Play has a vital role in child and adolescent development. And yet there is mounting concern about the amount…
Research 4 & 5 (Repeat)
Two 30 minute research presentations... 4. All change? Scooby-Doo, where are you? Still here....! 5. Beyond Pink vs. Blue 4. All change? Scooby-Doo, where are you? Still here....! Technology is changing but are kid’s content choices today that different to 1969, when ‘Scooby Doo’ was first created? Presented by Joanne Cliff, Platypus Research and James Davies,…
Research 4 & 5
Two 30 minute research presentations... 4. All change? Scooby-Doo, where are you? Still here....! 5. Beyond Pink vs. Blue 4. All change? Scooby-Doo, where are you? Still here....! Technology is changing but are kid’s content choices today that different to 1969, when ‘Scooby Doo’ was first created? Presented by Joanne Cliff, Platypus Research and James Davies,…
Research 1, 2 & 3 (Repeat)
Three 30 minute research presentations... 1. Children’s Media Use: A Changing World 2. Sm(all) Change? 3. Little Miss Understood 1. Children’s Media Use: A Changing World Exploring the increasingly blurred nature of apps and online gaming, the rise of YouTube as a key source of information and content, and the evolution of…
Research 1, 2 & 3
Three 30 minute research presentations... 1. Children’s Media Use: A Changing World 2. Sm(all) Change? 3. Little Miss Understood 1. Children’s Media Use: A Changing World Exploring the increasingly blurred nature of apps and online gaming, the rise of YouTube as a key source of information and content, and the evolution of…