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Trevor Lai

Up Studios

CEO & Creative Director

Trevor Lai

Trevor Lai is the CEO and Creative Director of UP Studios, one of China’s leading studios dedicated to creating and producing original family entertainment. Their BOOMiGram app, books and emoticons reach fans in more than 90 countries, and Lai was the first animation director ever featured by Apple in a cross-country tour of Greater China flagship stores to inspire creativity and showcase UP Studios’ creations with a series of special presentations.