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Tony is a Director of Focus Innovation, an innovation agency that operates in the Creative Digital space, working with developers and content creators to commercialise new products. He is a Partner at One of Us, a Retail Technology Agency that works with Retailers and Brands to connect their physical and online offerings. Since 2008 Tony has been UK Trade & Investment’s Sector Champion for Digital Content, helping overseas Creative and Media companies to establish offices and take advantage of business opportunities in the UK. He also sits on Hewlett Packard’s Industry Advisory Board.