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Content Creator and Creative Producer
Alexander Bar (Content Creator and Creative Producer)
Tel: +44 (0) 7768 612 004
New York Contact: +44 (0) 7768 612 004
I collaborate with a global network of creative talent and business partners to develop wide-ranging IPs which I create for animation – that include ‘Lunar Jim’ and ‘Mike the Knight’.
On creation of a property, my first step is to define a strategy that will manage and steer the creative premise into a brand proposition. For each project, this means something different, depending on which launch platform is identified as best for that property.
The second phase is an open collaboration to further develop and fine tune each aspect of a project in a way that strikes the right balance between creative needs and commercial interests.
Once a project is launched, my ongoing role varies on a case by case basis.