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The Brand Director
Tim Collins has established The Brand Director Limited to advise and manage the development and expansion of your intellectual property into new products, services and markets to unlock new revenue streams.
Tim has spent 20 years working for leading international entertainment and media companies including Universal Studios, HIT Entertainment, DreamWorks and Endemol leading their IP development and exploitation of brands including ‘Jurassic Park’, ‘Bob the Builder’, ‘Shrek’ and ‘Deal or No Deal’.
His most recent role was at leading publisher DC Thomson where we led the development and expansion of ‘The Beano’, ‘The Broons’ and ‘Jackie’ into new areas including animated TV, book publishing, live events, theatre shows, pop-up retail, merchandising, restaurants and digital.
Report - China: Business & Partnerships
Doing business in China is entering a golden period – there appear to be more opportunities than ever before. So what should we be looking for and how do we approach China? Takeaway: China is a huge market, with over 360m children, including 180m pre-schoolers. There is a projected animation…
Report - Fortnite-ly Phenomena: What creates a digital craze?
Digital crazes aren’t a new phenomenon. Think Moshi Monsters, Club Penguin, Angry Birds... But they’re happening quicker than ever. New devices and social media are key drivers in accelerating these trends. Takeaway: Smartphone ownership has been increasing 33% YoY for 4-9 years olds since 2017. Access to new technology by…