Please note: this profile is now part of an archived conference and information may be outdated.

Steve Reece

Kids Brand Insight

CEO

Steve Reece

Originally trained as a market researcher, Steve Reece has a consumer oriented view of where content meets the toy business. Ten years ago Steve pioneered DVD Games for Hasbro, fusing the traditional category of board games with video content to great effect. He has worked extensively with content driven brands and now runs Kids Brand Insight www.KidsBrandInsight.com a leading Consultancy working with toy companies and kids entertainment brands around the world.