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Shazia Ali


Qualitative Research Consultant

With a solid 14 years research experience Shazia has built up strong credentials in the field of working with the Family and youth market particularly in the media and FMCG sectors. Having employed a range of techniques including ethnography and co-creation workshops, Shazia is able to best advise clients on the most suitable qualitative techniques to ensure true actionable insights. Clients worked with include the likes of CITV, Cartoon Network, CSCM and the BBC to name a few.