Please note: this profile is now part of an archived conference and information may be outdated.
Head of Licensing
Head of Licensing at Tesco, working across all arms of retail business. Responsible for end to end licensing activation; from product development right through to retail activation and marketing – across all brands – both kids and adult alike. Having previously worked for brands such as Coca Cola, and within entertainment industries including Paramount Pictures and Activision Blizzard, I have a broad knowledge of what it takes to truly deliver to the end customer, in the way they want to shop.
Speed Meetings: Licensing
After the Licensed to Thrill session, expert advisors will be available for 5-minute one-to-one meetings. They will offer advice on any questions you may have related to licensing your projects to IP. We advise you to attend the Licensed to Thrill session beforehand so that you can acquaint yourself with their areas of interest before attempting…