Please note: this profile is now part of an archived conference and information may be outdated.
Turner Broadcasting System EMEA
Senior Vice President, Chief Content & Creative Officer Kids
Patricia Hidalgo acts as Turner’s editorial head for its strong portfolio of kids content and channel brands across EMEA including Cartoon Network, Boomerang and Cartoonito.
Hidalgo oversees all centrally-funded programming (acquisitions, co-productions and originals); channels branding; franchise and research initiatives; and editorial compliance across multiple platforms and formats.
Hidalgo joined Turner Broadcasting in London following a 15-year career at The Walt Disney Company, most recently as Vice President, Content & Programming Strategy, EMEA. Here, she was responsible for directing content, programming, acquisitions and compliance strategies for Disney across EMEA.
During her time at Disney, notable successes include the launch of Disney’s first Telenovela for kids, major rebranding exercises for Playhouse Disney and Jetix channels and an aggressive channel launch strategy for Italy. She started her Disney TV career with an award-winning stint as On-Air Manager for Spain & Portugal, collecting multiple industry prizes for creative excellence.
Hidalgo previously worked at Canal Plus Spain. She has a BA Hons in Graphic Design from Middlesex University in the UK. A native Spanish speaker, she is also fluent in English and Italian.
Commissioner Conversation: Nickelodeon, Cartoon Network & Disney
Three half-hour chats with the key players in the big international broadcasters’ UK teams.
Whatever Happened to the Heroes?
Is there a major shift away from action adventure and towards comedy for 6 to 9’s? Will superheroes ever be super again?