Please note: this profile is now part of an archived conference and information may be outdated.
Managing Director Childrenâ€™s and Licensing
Neil is responsible for UK and International exploitation of licensed product across BBC Worldwideâ€™s portfolio of brands, which range from pre-school to adult and include some of the most popular and best loved characters in the world such as, In the Night Garden, Teletubbies, Doctor Who, Top Gear and Planet Earth. Previously, Neil was most recently Business Development Director for Sparrowhawk Media Group (NBC Universal). One of his key achievements there was the creation of the ground-breaking digital independent childrenâ€™s channel KidsCo, a three-way joint venture between Sparrowhawk, Dic Entertainment and Nelvana. Prior to Sparrowhawk, Neil was a Strategy Consultant with LEK Consulting and Head of Marketing for Kiss FM (Emap Radio). He has an MBA from the London Business School.
Neil Ross-Russell's Sessions
The Anatomy of Success
Mapping the DNA of a winning children's property. A creative and commercial perspective on the key factors for success in a challenging marketplace. Session report Session photos on Flickr
An Interactive Teach-In and ‘Question Time’ demystifying what marketing is, and how it can add value to your business. Session report Session photos on Flickr