Please note: this profile is now part of an archived conference and information may be outdated.
Maurice Wheeler
Kids Industries
Chief Strategy Officer
Maurice has developed audience-led strategies that have helped clients to: get the children of Britain to fall in love with cricket; understand how to create games consoles the whole family wants to buy; create a commercially viable children’s charity subscription product; take a heritage brand and get it ready for the 21st century child; and much much more. He has helped many clients including Nickelodeon, BBC, Disney, Microsoft, Google, Universal Music, Unilever and LEGO.
Research 5 & 6 (Repeat)
Two 30 minute research presentations: Gaming Grannies & Co-viewing, Co-playing, Co-everything. Wishful Thinking or Real Family Behaviour?
Research 5 & 6
Two 30 minute research presentations: Gaming Grannies & Co-viewing, Co-playing, Co-everything. Wishful Thinking or Real Family Behaviour?
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