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Maurice Wheeler

Kids Industries

Chief Strategy Officer

Maurice has developed audience-led strategies that have helped clients to: get the children of Britain to fall in love with cricket; understand how to create games consoles the whole family wants to buy; create a commercially viable children’s charity subscription product; take a heritage brand and get it ready for the 21st century child; and much much more. He has helped many clients including Nickelodeon, BBC, Disney, Microsoft, Google, Universal Music, Unilever and LEGO.