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Lucy Smith

Reed Midem

Deputy Director, TV Division

Lucy Smith

Lucy Smith is Deputy Director of Reed Midem’s Television division which organises world leading international television tradeshows including flagship markets MIPCOM and MIPTV as well as MIPCancun and MIPChina.

Lucy joined Reed Midem in 2006 to run the Conferences and Content department, before taking on responsibility for MIPJunior, the leading international conference networking and screening showcase for kids and youth programming. In 2014 she was named Director of MIPDoc, MIPFormats and MIPJunior, adding the world’s leading factual market and the only international gathering dedicated to the global formats community to her portfolio.

In 2019 she took on her current role, tasked with the transformation of MIPTV 2020 and developing a digital strategy.  With the subsequent cancellation of MIPTV as a physical event, Lucy led the challenge to devise and implement an online offer in a matter of weeks.  After successfully delivering the first fully digital markets with MIPTV Online+ and MIPCOM Online+ this year, Lucy and the MIP team are busy preparing MIPTV in April 2021 and MIPJUNIOR & MIPCOM next October in Cannes.