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Kelly Wood

Nickelodeon UK & Ireland

Director, Programming

Kelly Wood

Kelly is a passionate content strategist with over a decades experience in TV, research and marketing.

Kelly is the Director of Programming for Nickelodeon, responsible for the Nick Network in the UK and Ireland including Nickelodeon, Nicktoons, Nick Jr. and Nick Jr. Too channels. As an editorial lead for Nickelodeon content across linear and non-linear platforms, Kelly is responsible for communicating priorities and developing innovative content strategies to drive the performance and brand health of the nickelodeon channels.

Kelly is a trained researcher and prior to moving into programming was responsible for insight and analytics at Nickelodeon. In addition to stints at Channel 4, as part of the team responsible for concept testing for the Comedy and Entertainment slate, and OMD UK, working on B2C brand tracking and evaluation.