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Jonas is experienced in a broad range of television productions. He has developed and created TV programmes for TV channels and corporate partners for both adults and children. In 2017, he started working for the Belgian commercial broadcaster Medialaan (now DPG Media), more specifically for VTM KIDS. His focus mainly lies on the big challenges the Kids TV Market is facing: the change over to a digital way of consuming content, the urge to make quality content while kids tend to watch more ‘snackable’ content, and the commercial impact of all this on a kids sales market under big pressure.
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