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Jo Cliff

Platypus Research

Director

Jo Cliff is the owner of Platypus Research – a child and youth research agency. Jo has a Psychology degree and has worked in market research for 12 years in which time she has specialised and has become a well known child and youth researcher. Jo has both qualitative and quantitative research experience and has worked for a wide range of high profile media clients such as Channel 4, CBBC, Disney and Nickelodeon as well as working with other sector brands and organisations like NHS, McDonalds, ASDA and Lloyds TSB.