Head of Insight
As the Head of Insight at Kids Industries, Jelena uses research as a tool to craft strategies for children and family propositions, with the briefs she is solving ranging from getting children inspired by the natural world through a physical-digital product, to deciphering fandom for a young adults brand to developing merchandising and digital strategies. Brands she has worked on include Xbox, WWF, Star Wars, Cartoon Network, PJ Masks, Warrior Cats, Premier League, BBC Worldwide and others.
CMC Update 6 November 2019 - Manimation Next Week, Kidscreen And More Brexit Content Available
CMC Update 31 October 2019 - Manimation Meeting Booking Launched, Brexit Readiness Info, and More.