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Jade St Laurent
Bayard Presse (France)
Digital Project Manager
Jade St-Laurent (MBA E-Business and Digital Strategy) specialises in digital and data-driven project management for the media industry. She has put in place a Data Management Platform at Bayard Presse to develop the digital subscription of La Croix, the French daily newspaper. Jade is also the marketing director of Bayard’s mobile app for kids that works through a subscription model.