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Ideas at Work
Henry Becket (Chief Enthusiast)39 Long Acre
Ideas at Work was started by Henry Becket in 2009 as a creative consultancy to conceive, incubate and bring to life ideas for both children’s TV series and commercials. As well as hundreds of commercials that have aired all over the world, the first preschool concept has gone to 65 episodes, been translated into over a dozen languages, and is enjoying excellent ratings in over 40 countries. This is ‘Olly the Little White Van’, an exceptionally high-end CGI animated series that is proving a hit not just with girls and boys, but their parents/grandparents as well.
Three other TV concepts are in development, in particular a live-action series aimed at slightly older children. ‘Sunnygreen Farm’ aims to combine humour and adventure in a format which stars a family of mixed races, opinions, ages and attitudes…and as well, convey some constructive messages about farming, food, animals, weather and the natural world.