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Strategic Programming Manager
Hema Bajaj is a Strategic Programming Manager on the YouTube Kids and Learning team. She focuses on strategy for learning and enrichment content. Prior to joining YouTube, Hema worked in Marketing and Digital Analytics for Viacom / Nickelodeon and in Organizational Development for The Walt Disney Company. Hema graduated with honors in economics from Columbia University and holds an MBA from MIT Sloan School of Management.
Tuesday Workshop: Making it Happen with YouTube
Your guide to making YouTube and the YouTube Kids App work for you, this workshop will explore the inner workings of YT, look at how to get the best out of the analytics and how to get your voice out there, so that you too can connect directly with your audience. We will discover the latest YouTube features and trends and hear from YouTube insiders as well as those that have successfully used the platform to engage users and build their brands. Most importantly, the workshop will be centered around you. You will have an opportunity to work in groups around…