Please note: this profile is now part of an archived conference and information may be outdated.
Gemma Johnson is a successful digital entrepreneur, CEO and Founder of MyFamilyClub.co.uk, creator of NationalUnpluggingday.co.uk (the UK’s largest digital detox for families) and Mother to three young children under the age of 9. Gemma is the go-to media spokesperson regarding family finance and parenting matters such as digital mastery within the family unit. Recent media credits that include regular spots on Sky News, ITV Daybreak, ITV News, BBC Breakfast, BBC Radio Five Live, The Independent, The Observer, Woman’s Own and and many more. Gemma has been a guest speaker at the Work and Family Show, Women Outside the Box, the first female festival of entrepreneurship and for the Government’s agency Love Food Hate Waste and sat on the advisory panel of Mothercare and the IDG WOW panel. Gemma’s accolades include winner of the WOW Woman in Finance 2010, and Mum Entrepreneur of the Year 2009.
Safeguarding Stars and Audiences
There has been a growing focus on creating safe spaces online for children to access and engage with appropriate content, however internet safety still remains a prevalent concern especially as an increasing number of under 13s use social media and platforms such as YouTube to both view and create content. Are platforms such as YouTube Kids, Azoomee and PopJam the way forward and what can brands do to better safeguard audiences when accessing content online? The rise of user generated content (UGC) raises questions over regulation - if anyone can create it how can we regulate it? User Generated Content…