Dan Berlinka

Safeguarding Stars and Audiences

06 July 2016, 3:40pm-4:40pm
HUBS The Stage

There has been a growing focus on creating safe spaces online for children to access and engage with appropriate content, however internet safety still remains a prevalent concern especially as an increasing number of under 13s use social media and platforms such as YouTube to both view and create content. Are platforms such as YouTube Kids, Azoomee and PopJam the way forward and what can brands do to better safeguard audiences when accessing content online? The rise of user generated content (UGC) raises questions over regulation - if anyone can create it how can we regulate it? User Generated Content…