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The Creative Garden

Creative Director

Sarah Baynes

The Creative Garden

Sarah Baynes (Creative Director)CreativeGardenLogo


186 Meadvale Road
W5 1LT

Tel: +44 (0)208 9303500
Miami Contact: +44 (0)7768 152397

Sarah heads up the creative agency, The Creative Garden. She specialises in concept creation, coaching and development within the creative and financial industries from leading global companies though to small independents. She and her team advise international broadcasters, creatives and digital leaders on a range of issues including channel launches, multi-platform ventures and concept strategy. In addition she is known internationally for her executive coaching, Ideas Labs and Pitching sessions which are in demand by companies outside the industry as well in the kids’ community.

Before establishing The Creative Garden, Sarah was a commissioner at Channel 4. She was part of the launch team and commissioner for ‘The Big Breakfast’ before assuming responsibilities for the first youth branded slots for T4. She is a founding member of the Advisory Board of the Children’s Media Conference and is co-leader of the UK delegation to Kidscreen. She has extensive experience in the Children’s media world and has been integral to the success of many household brands.