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Carlotta is a producer & writer with a soft spot for audience strategy. Following a background in cinematography and commercial production, she founded Northforma to bridge the gap between creative development and data analysis.
She designs and signs off the audience strategy content in Northforma, creatively leads the original concepts from the Studio and assigns the highest performing data strategists for the execution of Northforma’s data development products.
Her commercial background includes clients like The Times and Sunday Times, Reebok, Under Armour, eBay, Legal&General, Jamie Oliver and Jeep, and others others.
Content in the Time of Corona
The third CMC Friday webinar explores what's being commissioned and made for kids that responds to or reflects the crisis - in TV, digital and social media - with expert analysis from CMC's top regular rapporteurs and research into commissioning trends. Click Here for the Webinar Links and Resource Handout …