Please note: this profile is now part of an archived conference and information may be outdated.
Red Bark Digital
Alex Konecki is a digital consultant working with everything from small start-ups to large corporations and helps take brands onto the digital platforms that make sense.
Her recent work has included various interactive projects for UK broadcasters including launching and running digital platforms for ‘Stars At Your Service’ and the latest series of ‘The Million Pound Drop’ for Channel 4.
Prior to this she was responsible for digital marketing strategy and product development to support Turner Broadcasting kids channels Cartoon Network, Boomerang and Cartoonito across EMEA.
Connected Toy Story
Connected toys have been huge Christmas hits in the past with Furby, Lego Dimensions and Disney Infinity topping every kid’s letter to Santa, but there are also less well known educational and start up brands that are making waves in the market. Being at the forefront of technology means that the market for connected toys is volatile with notable successes but with other products (such as Disney Infinity) shutting down. In this session find out what the current landscape for connected toys looks like and hear from creators launching products at the forefront of multi platform innovation with case studies…
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