Subverting the Mainstream

Screenwriter and Producer Ann Austen discusses the role that highly commercial brands can play in diversifying mainstream narratives for young audiences.

Drawing from her career, writing on productions such as ‘Power Rangers’, ‘Barbie’ and ‘Waffles and Mochi’, Ann reflects on key moments from the writer’s room where change was enacted, and how these changes helped to shape and diversify the children’s media landscape.

By weaving diversity into the fabric of a production behind the scenes, audiences can enjoy content which accurately reflects the world they live in. Through this discussion of a range of both animated and live action productions, Ann provides delegates with key principles for purposeful and authentic inclusion.