Close to Home (Local Content)

PJ Briefcase has a Chat area in the Children’s Media Conference Facebook Group. Delegates can comment, post questions or discuss the content of the PJ Briefcase videos there.

The PRIX JEUNESSE “Suitcase” is a CMC staple – every even-numbered year when we gather in Sheffield, the international children’s television festival has just concluded. The 2020 PRIX JEUNESSE went virtual under the theme “Separated by Crisis: Together in Commitment to Children.” It may not have been face to face, but the 1000 participants brought intense passion for creative exchange.

For CMC 2020, we’ve broken up the “Suitcase” into three “Briefcases”: Winners, Memories of War, and Close to Home (Local Content).

With an introduction from PRIX JEUNESSE International Advisory Board President (and CMC regular) David Kleeman, “Close to Home” presents programs from South Africa, Taiwan, Australia, Argentina and the US that express pride of place via common challenges; shared culture; familiar language, clothing and nature.

This screening connects with a CMC research session on where and why kids choose local content versus global, presented by Adam Woodgate of Dubit.