UK@Kidscreen 2012

CMC organised the UK Trade and Investment supported delegation to KidScreen 2012 in association with the Creative Garden. We offered a unique and cost-effective package for companies and individuals who wanted to make the most out of their visit to KidScreen.

More information on the delegation and its participating companies.

The KidScreen Summit took place from the 7th – 10th February 2012 at the Hilton New York. It’s a conference and a market which over 350 buyers and commissioners attend. In all 1600 delegates attended the 2012 Summit, representing 42 different territories. KidScreen offers a global perspective on children’s media, and brings together the key influencers under one roof – especially from the North American market.


Delegation Package
  • – CMC organised the entire UK@Kidscreen delegation with the Creative Garden
  • – CMC Editorial Director Greg Childs and The Creative Garden Creative Director Sarah Baynes were in support at all times during the Summit
  • – Mentors were available before and during the event
  • – Staff from the UKTI New York office provided “on the ground” introductions and industry insight
  • – The package included Registration for the Kidscreen Summit
  • – There was a pre-event briefing with expert advice and top tips for exploiting the Summit
  • – The UK@Kidscreen delegation had a “base” at Kidcreen, with three dedicated tables bookable for meetings
  • – There was an exclusive knowledge-gathering breakfast with specialists in the North American market
  • – And a networking reception for UK@Kidscreen delegation members to meet US influencers and buyers – sponsored by Impossible Kids

The full package cost was £975 per person + VAT at 20%.

The CMC collaborated with The Creative Garden to run the 2012 UK@Kidscreen Delegation, with financial and on the ground support from UK Trade and Investment.

UK Trade & Investment


Benefits in Detail
Pre-event briefing
In London on December 1st 2011.
Pre-market support
A mentor available for those companies who would like to ensure they are ready for market.
Bookable table space for meetings
We had 3 tables available throughout the show in the main meeting space at the Hilton for booking for short meetings. This provided a focus meeting point and was vital as Kidscreen has so many delegates searching for space to meet.
A knowledge-gathering breakfast
We co-operated with BAFTA New York on a breakfast to kickstart the visit. This event provided an insight into the state of play stateside in the Children’s Media Market. Speakers took delegates through the US broadcasting landscape, who is looking for what and how deals are being done. We learned how new media is integrating itself into the food chain and what opportunities there might be for UK companies. UKTI staff were available to advise on how they can support your plans to export.
The Briefing Breakfast was sponsored by Impossible KidsA networking evening
An exclusive evening reception for UK@Kidscreen Delegation participants to meet US influencers and buyers. Away from the crowds of other producers this was an opportunity to speak to people who can help make the difference to delegates’ bottom line. New people and new opportunities.
The Networking Reception was sponsored by Impossible Kids
Financial Package
Total payment £975 + VATThis payment entitled the delegate to a full Kidscreen delegate pass, invitations to the pre-briefing, daily clinics, the breakfast, evening reception, and access to the meeting tables and to CMC and Creative Garden staff throughout. Travel and accommodation were not covered in this fee.
Participants in the delegation may be eligible for a grant from UKTI to offset some of the cost. Application for these should be made through your local UKTI representative, as these budgets are held regionally.