Going to Market

Date: Thursday 10 January 2019
Venue: Simkins LLP

CMC, in partnership with Animation UK, presented “Going to Market” – a comprehensive guide to preparing your company for export and to the international markets in kids’ content – with special emphasis on the opportunities for animation worldwide.

5.30pm Doors open
6-8pm Programme
8-9pm Drinks Reception

What is it?

Going to Market was a 2-hour evening seminar exploring all the relevant market opportunities for children’s TV and animation, with up-close insights from industry experts, regular market attendees and market organisers themselves, on which events to attend, how to prepare, what to present, when in the project lifecycle is most appropriate, how to get best benefit once there, and how to make the follow-up effective. With information on grant-aid and other incentives for export growth.

Videos of the Event

Speakers included Andrew Baker (Cantilever), Jackie Edwards (BBC Children’s), Nico Franks (C21 Kids), Myles Hobbs (Kidscreen), Helen Howells (HoHo Entertainment), Tony Humphreys (Dept for International Trade), Lisa Logan (Simkins LLP),  Darren Nartey (ITV) and Juliet Tzabar (Plug-in Media).

The evening also covered preparing your company for export and the support available.

Plus information and insights about events such as:

Cartoon Forum / BLE / MipJunior and Mipcom / Kidscreen / MipTV / The Kids Financing Forum / Annecy MIFA / the CMC International Exchange / Cartoon Digital / Cartoon Movie and more.

With a special market briefing for those attending Kidscreen 2019, and news of the UK delegation to the huge Chinese animation and licensing market CICAF / iABC.

PLUS a networking drinks reception to close the event.

Who was it for?

  • Producers
  • Distributors
  • Writers
  • Other talent and service providers
  • Professionals in publishing, licensing, digital media specialists, and others for whom market attendance can further their relationships.

This up-close look at attending the multiplicity of international sales and co-production markets provided a map for those entering the market or the first time – or in the early stages of project pitching – to prepare themselves for the year ahead.

As a first step or a refresher – with latest market info – this was the event to prepare you and your projects for international financing, sales or partnerships.