Timetable
Download a printable version of the timetable here
Wednesday 1st July 2015
Millennium Gallery
Lunch
Lunch packs are provided in the Millennium Gallery for those attending the International Exchange.
7:15pm-8:45pmMillennium Gallery Reception
Drinks reception in the Millennium Gallery - across the square from the Crucible Theatre.
1:45pm-5:00pmInternational Exchange PM Session
The afternoon begins with a networking lunch from 12.45pm, the table set-up is at 1.15pm, the Welcome Session is at 1.30pm, meetings run from 1.45-5pm.
Thursday 2nd July 2015
HUBS Common Room
MipJnr and Mipcom Info Session
Meet the team from MIPJunior & MIPCOM, get the lowdown on their special offer for CMC delegates and their market and conference plans.
5:00pm-6:00pmFocus on International
We invite a diverse panel of international broadcasters/producers to share an overview of their successes, strategies and funding. We’ll hear what type of children’s content works best in various countries and what the trends are. We will look into how these are funded, this will lead to discussions on children’s tax break and does this attract them to the UK.
3:30pm-4:30pmFocus On Mexico
With its animation production on the rise, an enduring heritage of audio-visual storytelling, and the launch of new Television stations with an interest in children's content, Mexico has a lot to offer the international kids’ community. Come and find out why out-sourcing animation to Mexico might be more favourable compared to other countries and allow our specially imported panel of experts to guide you through a root and branch overview of doing business with Mexico and the potential it offers.
2:00pm-3:00pmFocus on China
In this Q&A session, our panel of experts spanning broadcast, local producer, international producer and creative perspectives will discuss the landscape of content in China: what is currently popular, what content doesn’t work, what does, and what you should consider when trying to enter the Chinese market. Our panel will draw on their personal experiences, discuss their own projects, consider ways Chinese companies may look to collaborate with overseas partners, how to make contacts in the region and discuss what to expect when working with companies in China. We’ll cover the opportunities, challenges and insights into this exciting market and predict…
HUBS The Stage
EdTech Futures
What alternatives are there to the traditional commissioning model? Would your idea suit a product / business model? What are the major differences with this approach to traditional brand building? In this session you can listen to experienced entrepreneurs and investors from the world of education technology, talking about their journey from idea to funded business, and hear from them and their contemporaries on the opportunities for finance and brand growth in this sector. The session was moderated by Kriss Baird from Innovate UK and featured representatives from the Emerge Ventures Lab, Karisma Kidz, Tech Will Save Us, MakerClub and Erase All Kittens. This session…
1:00pm-1:45pmBrands and Learning
In 2014, Nickelodeon and Rovio made significant moves into the educational app market, while for many years brands such as BP, Barclays and M&S have engaged in corporate social responsibility activity in schools. Brands can use their familiarity and their assets to support learning about subjects where they have specialist knowledge, or use character and stories familiar to children and young people as the core of educational resources. If the brand name helps engage children and young people in home and school learning, is that simply a good thing? Do brands risk dumbing down education or creating a commercial playground…
3:40pm-4:40pmThe Write Stuff
We often hear from writers about writing, but what do producers think? This panel brings together four producers/script editors to discuss writers and the script process from their side. For writers, it’s a chance to get the inside track on what producers really want… What do producers think the best writers bring to the table? How do they find new writers for their projects? How can your spec script grab their attention? What’s the best way to approach script notes? What makes a good show pitch? For anyone working on the production side, the session will explore what makes a…
2:10pm-3:10pmBrand Overlay
Children’s play patterns have always involved a mash-up of brands. Toycos such as Lego are also brilliant at layering brands, with their top-selling products supporting other brands. The movie Toy Story pivots around this play pattern and The Lego Movie reflects this play pattern with external brands mixed with its own. However, this is a relatively recent evolution in the digital space with Disney Infinity’s Toybox allowing children to play with various Disney IP, Club Penguin integrating characters from Marvel, and Star Wars and Minecraft’s various mods such as Tate World for example. We want the audience to come away with answers to…
5:10pm-6:00pmLearning by App
Not all games that claim to be educational stand up to scrutiny. 32% of games on the Apple app store have an educational claim or learning goal, but “a great majority… are not very good games and they are not very good at stimulating learning” (Lauri Jarvilehto, Rovio). We hear from app developers, app reviewers and scientists on what makes an app educational and what the market landscape looks like. We explore real life examples and discuss how making a good app, with true educational value, is harder than it might first appear. Plus we get the facts on app…
Showroom Cinema 4
It Takes Two
Danger Mouse & Penfold, Dick & Dom, Tom & Jerry – double acts just keep delighting kids. Discover the secrets of their success with our BAFTA winning panel. Double acts have formed an essential part of kids TV over the years and are still as relevant today as they were 75 years ago when a certain cartoon cat and mouse made their first appearance. Find out how double acts work and why they resonate so strongly with the audience with panellists who know both inside out. Rich McCourt and Dominic Wood, known everywhere as Dick & Dom, shine a light on…
11:00am-12:30pmChanging Channels: Commissioner Conversations with the Commercial Networks
This session features the content teams of the 3 biggest cable and satellite kids networks. With speakers covering development, acquisitions, co-production, programming, production and general channel management, this is your chance to see what has been working for Disney , Turner and Nickelodeon UK, what they’re looking for in the future and how best to approach them. One-to-one meetings with key executives will follow the session – in the Workstation Mezzanine. This session begins with a presentation by Changemaker 19 year old Beth Reekles, author. Changemaker producers Jake Hobbs, Head of Digital & Vicky Brophy, Head of Production, Wonky Films. View Beth's presentation…
5:00pm-6:00pmMasterclass: Industrial Light & Magic
Industrial Light & Magic, a division of Lucasfilm Ltd., has set the standard for visual effects for over forty years and in the process, created some of the most stunning images in the history of film including 'Star Wars', 'Jurassic Park', 'Harry Potter' and 'E.T. the Extra-Terrestrial'. In this Masterclass session, Scott Pritchard, 2D Sequence Supervisor from ILM’s new London facility discussed the creative and technical innovations that have set ILM apart and driven the evolution of ground breaking visual effects. Showing exclusive behind the scenes development footage, Scott explained how change in the visual effects industry has caused seismic shifts in…
9:30am-10:30amOpening Session: Game Change
Using the Question Time format senior figures debate the changing media landscape and its possible affects on regulation, PSB and the children's audience.
Showroom Cinema 3
Maker Studios Masterclass
Maker Studios is the global leader in short form video to today’s diverse, tech-savvy group of young people. As the largest content network on YouTube, Maker attracts more than 10 billion views every month with over 650 million subscribers. In this masterclass session, Dan’l Hewitt, UK MD of Maker, explained how the platform has grown into a global media brand with over 55,000 independent creator partners from more than 100 countries, and billions of fans worldwide. Highlighting some of Maker’s top digital stars for the younger audience, Dan’l explored how the platform nurtures and develops talent and content, creating premium programming,…
12:45pm-1:45pmConverging Careers
Can producers, writers and production staff work across platforms? In fact, nowadays, must they be able to work cross platform in order to have a sustainable career? If so, how can they get the training and experience they need and overcome being pigeonholed in just one area of children’s media and being good at only one thing?
3:40pm-4:40pmLearning: A Land of Opportunity?
The Learning sector has changed dramatically over the last few years but where do the future opportunities for content providers lie?
5:10pm-6:00pmThe Great Disruption: Is Children’s TV Going OTT?
How will the new wave of online offerings – from Netflix, YouTube, Hopster and many others – change the UK market over the next five years? Is commercial children’s broadcasting doomed, as children shift online – or will broadcasters adapt? Will the major international children’s channels shift online and go direct-to-consumer? Are the big online players really a great new hope for funding children’s TV content – and what does this mean for producers? Can broadcasters and OTT players work together to grow the market? What will look most different in 2020 – and beyond? We invite a diverse panel…
2:10pm-3:10pmWhat Are Little Girls Made Of?
Can children’s preschool programmes change cultural attitudes towards women by exposing young boys and girls to gender equality? Has children’s programming fostered unflattering views of women and the disrespectful attitudes it can create in society, as well as how women view themselves? How responsible is the children’s content industry for cementing the attitudes of people and their views towards gender when action toys are described as boy’s toys and the pink aisle is labelled for the girls? Can this paradigm be changed with programming for the post-millennial generation? This session celebrates the successes in fostering new attitudes towards girls, as…
Showroom Cinema 2
Changing Channels: Commissioning Conversation with the Celtic Commissioners
Producers are a hardy bunch. You have a great idea. It can travel. But how do you get it made? The Celtic Commissioners could hold the key. With no multi territory diktats to adhere to, what they lack in budgets they make up for in speedy decision making and a willingness to partner with others - on the right idea, of course. Yes, the budgets aren't huge but there are funds and grants out there that could help you get your show made and loved by a brand new audience. Join the commissioning team from RTE, BBC Alba, S4C and…
5:10pm-6:00pmTop Tips for Working with Kids
The world of Children’s content is subject to more regulations and policy than any other genre. This year alone has seen a significant update to the Working Regulations for Children in Performance, which was launched in February, as well as new supporting guidance issued by Ofcom in March with regard to the duty of care in the use of children in productions as both performers and contributors. Meanwhile, new EU legislation is looming which will have a profound impact on the way we collect and use Children’s data online. This session will provide knowledge and insight from a range of…
3:40pm-4:40pmChildren's Film - Adapt or Kill?
Following a year of 'Paddington', 'Shaun', and 'Who Killed Nelson Nutmeg?' are the options for children's film in the UK still limited?
11:10am-12:20pmThe Business of Digital
This session will consider, debate and potentially debunk some of the myths around making digital content - and making it make money.
12:45pm-1:45pmLicensed to Thrill
Join Children’s Brand licensing experts from TV, Film, Agents, Publishing and major Retail - all willing to share their wisdom on what it takes to turn a new children’s IP into a smash hit consumer product. Share their experiences of developing a children’s brand into a huge multi-million pound selling hit or of licensing projects that sadly end up in the bargain bin. Gain general insights and plan your questions for a 1-2-1 licensing advice clinic which follows this session in the Workstation Mezzanine, when the expert panelists can offer a personal review of your own potential hit brand.
Showroom Cinema 1
Research 6 & 7
Two 30 minute research presentations... 6. Has Digital Changed Play? The Role of Play in 2015 7. When More is More: Understanding Children’s Choice Process 6. Has Digital Changed Play? The Role of Play in 2015 Play has a vital role in child and adolescent development. And yet there is mounting concern about the amount of time children and young people spend on digital devices. Presented by Dr. Barbie Clarke and Siv Svanaes Family Kids & Youth Hear the Presentation and see the Powerpoint Research 6 from Children's Media Conference on Vimeo. This presentation considers what happens to 3-16 year olds physically, mentally and emotionally as a result…
2:00pm-3:00pmResearch 4 & 5
Two 30 minute research presentations... 4. All change? Scooby-Doo, where are you? Still here....! 5. Beyond Pink vs. Blue 4. All change? Scooby-Doo, where are you? Still here....! Technology is changing but are kid’s content choices today that different to 1969, when ‘Scooby Doo’ was first created? Presented by Joanne Cliff, Platypus Research and James Davies, CHILDWISE. Full audio and PowerPoint presentation ‘Scooby Doo’ was ranked as the fifth kid’s greatest TV cartoon of all time by TV Guide in 2013. Children’s media experiences have transformed massively over the last forty years with content available to them whenever they want, wherever they want, in whichever way…
11:00am-12:30pmResearch 1, 2 & 3
Three 30 minute research presentations... 1. Children’s Media Use: A Changing World 2. Sm(all) Change? 3. Little Miss Understood 1. Children’s Media Use: A Changing World Exploring the increasingly blurred nature of apps and online gaming, the rise of YouTube as a key source of information and content, and the evolution of social media. Presented by Alison Preston, Ofcom Full audio and PowerPoint presentation Ofcom explores how children’s media use is changing, including: what children understand by being online, and how this is being blurred by the increased use of apps and online gaming; the rise and rise of portable devices and the…
The Workstation (Mezzanine)
Speed Meetings: Celtic Commissioners
After the Commissioner Conversation sessions, commissioners will be available for 5-minute one-to-one advice meetings. We advise you to attend the Changing Channels: Commissioner Conversations with the Celtic Commissioners session beforehand to acquaint yourself with their areas of interest before attempting to book meetings. We suggest you use these meetings as a chance to acquaint yourself with the Commissioners' ways of working and find out how to get access for a longer meeting at a later date. If you have a project sufficiently worked up for them to see, make the briefest of pitches, so that they get a snapshot of the project and can consider…
1:00pm-2:00pmSpeed Meetings: Commercial Networks
After the Commissioner Conversation session, commissioners or their representatives will be available for 5-minute one-to-one advice meetings. We advise you to attend the Changing Channels: Commissioner Conversations with the Commercial Networks session beforehand so that you can acquaint yourself with their areas of interest before attempting to book meetings. We suggest you use these meetings as a chance to learn more about the Commissioning team's way of working and find out how to get access for a longer meeting at a later date. If you have a project sufficiently worked up for them to see, make the briefest of pitches, so that they get a snapshot of the…
HUBS Hubspace
Tea and Coffee
Tea and coffee available to all delegates in the HUBS Eye and in the Showroom Bar.
4:30pm-5:00pmTea and Coffee
Tea and coffee available to all delegates in the HUBS Eye and in the Showroom Bar.
10:30am-11:00amTea and Coffee
Tea and coffee available to all delegates in the HUBS Eye and in the Showroom Bar.
8:30am-9:30amTea and Coffee
Tea and coffee available to all delegates in the HUBS Eye and in the Showroom Bar.
12:00pm-2:30pmLunch and first timers meet up
Another chance to meet up with fellow first timers at lunch. Lunch bags are provided for all delegates and will be available in the HUBS and in the Showroom cafe.
10:00pm-2:00amThe CMC Party
Kate Dickson Karaoke Queen, The Finger Industries Photobooth and free drink until funds run out. Why work the room when you can work the dancefloor? Always a fun highlight of the Conference, the official Thursday Night CMC Party at The Hubs for all registered delegates is co-hosted again by Merseyside indie creative studio FUN CREW with a floor-friendly mix of disco, electro, retro-pop and pogo. They'll be flying in Guest DJ Andrew Harrison — music journalist, former editor of music magazines Q, Select and Mixmag, and co-promoter of London club SPENT — to play prime party tunes from Daft Punk…
Friday 3rd July 2015
HUBS The Stage
The Web We Want
What Web do we want for the next generation? Find out what your responsibilities are – as producers, platform/content providers and brand owners. Test your knowledge as our experts navigate the complicated world of online rights for kids. And contribute your ideas to help establish a better web where the children of tomorrow can grow and flourish.
11:00am-12:30pmTransmedia Journeys
Taking a transmedia media approach to content is often talked about but means many different things to many different people. Using case studies and expert opinion, the Transmedia Journeys session will shed light on what a real transmedia experience should feel like for the end user and whether this requires an overarching creative approach and set of creative skills or is just about budget and how many platforms you can expand your IP onto. Equally do the different creative starting points of a ‘transmedia journey’ require different strategies requiring you to ‘future-think’ about how your idea will work at all…
1:00pm-1:45pmWell Advised
Parents, broadcasters and funders are increasingly interested in rich educational media experiences for their children. This in turn puts pressure on producers to make sure that the content they are creating is educationally viable. Drawing together experts in early childhood education and children’s media production, this panel will help you discover the best ways to incorporate educational advice in your productions. Using case studies to illustrate collaborative efforts that have led to entertaining, educational content, the panel will explore the challenges between creative and educational values, as well as the potential benefits that your production can experience.
Showroom Cinema 4
Closing Keynote: One More Thing...
Dylan Collins wraps up CMC with a keynote announcement and thoughts that impact on everyone.
9:30am-10:30amChanging Platforms
A panel of experts who have made the move from traditional media to new platforms discuss emerging opportunities and challenges on YouTube, apps, OTT and more. Topics covered will include funding, workflow, marketing, distribution and how content changes across platforms. Full video of session: This session begins with a presentation by Changemaker Sean Spooner, Editorial Director, Magnate Media. Full video of Sean's presentation: Change maker producers: Jake Hobbs, Head of Digital & Vicky Brophy, Head of Production, Wonky Films.
11:00am-12:30pmChanging Channels: Commissioner Conversation with the BBC
BBC Children’s new Director Alice Webb in her first major public announcement, four months into her appointment, will present her vision for the department’s future strategy. Then, in a session moderated by Stewart Clarke, Editor of TBI magazine, learn about CBBC and CBeebies’ current successes, challenges and editorial needs from the two Controllers, as well as their responses to common industry questions. Also on the panel, the Heads of BBC Children’s Interactive and of BBC Learning will explain the opportunities offered by digital, short-form, and educational content. This session begins with a presentation by Changemaker 12 year old Alex Heron, winner of…
2:00pm-3:00pmPlus Ça Change
The creative decisions which are taking brands like ‘Clangers’, ‘Thunderbirds’, ‘Dangermouse’ into the 21st Century. This session began with a presentation by Changemaker Guilherme Coelho, 01Digital Brazil. Full video of Guilherme's presentation: Changemaker producers: Jake Hobbs, Head of Digital & Vicky Brophy, Head of Production, Wonky Films.
Showroom Cinema 3
From Tokenism to Truthful
How can children's content be inclusive AND a hit? Industry leaders shared their best practice secrets of how to be a commercial, critical, inclusive success. This session began with a presentation from Changemaker 16 year old Seb Gallop, game creator and Future8 Award winner. Full video of Seb's presentation: Changemaker producers: Jake Hobbs, Head of Digital & Vicky Brophy, Head of Production, Wonky Films.
9:40am-10:40amTake a Break
The lowdown on all the tax breaks - animation, games and theatre, with special emphasis on the new live action children's television tax incentive.
2:10pm-3:10pmChanging Channels: Commissioner Conversation with the Publishers
Children’s Publishing still represents one of the main providers of new brands for the international children’s media business. Historically these brands have always been originated by authors or author-illustrators. The market suggests that mediums and platforms are already converging both creatively and commercially. So while the author-creator model will always be central to children’s publishing, how do publishers view other ‘creators’ of content as possible sources of new publishing. Find out why 52 episodes don’t automatically mean 52 books, when a good idea for TV or other media also becomes a good idea for publishing, what a publisher needs to…
1:00pm-1:45pmFinance Lab
Our expert panel of content funders, covering the widest of spectrums from specialist bankers and financiers at one end to tax credits and other forms of soft finance on the other, and taking in broadcasters and co-producers along the way, will help our three kids' producers piece together their recipes for success to get their projects greenlit.
Showroom Cinema 2
Play, Make and Share: Inspiring Creativity
As creativity is increasingly squeezed out of formal education how can children’s media inspire and enable children to express themselves and learn through making and sharing? Kids are claiming back their education. They’re nurturing their own passions, finding their own spaces, making their own choices, publishing for themselves and looking to their peer groups for recognition. With all this going on, seemingly unbounded from any formal educational processes, what’s the place for the producers and broadcasters of children’s media within this landscape? To help debate this topic the session brings together a panel of people who are passionately involved in…
11:10am-12:30pmThe CMC Suitcase: JAPAN PRIZE at 50
Continuing the tradition of bringing children’s TV from around the world to the CMC, in 2015 we honour 50 years of the JAPAN PRIZE. In 1965, the NHK introduced its competition for educational media, and it has become the global standard. “All Change”? - Imagine how teaching and learning from TV has evolved in a half century. David Kleeman shares some of the most recent winners as well as some of the earliest.
9:40am-10:40amStorytelling: The Pre-school Parent Trap
Broadcasters offer preschool programming for children aged 0-6 years, a very wide age span. Because there’s always the chance that the youngest children in the audience might be watching without an adult, broadcasters tend to favour content that does not contain anything too scary or sophisticated for a 2-3 year old, even if it is intended for an older audience. Where can 4-6 year olds find developmentally appropriate content that will arm them with the cognitive, social and emotional tools they will need for school and beyond? Some UK-funded live-action programming does cater to that older audience, but preschool animation…
Showroom Cinema 1
Research 6, 8 & 9 (Repeat)
Three 30 minute research presentations... 6. Has Digital Changed Play? The Role of Play in 2015 8. Umm Hello...We're Changing. Why Aren't You? 9. Exploring On-line Identity with Neuroscience 6. Has Digital Changed Play? The Role of Play in 2015 Play has a vital role in child and adolescent development. And yet there is mounting concern about the amount of time children and young people spend on digital devices. Presented by Dr. Barbie Clarke and Siv Svanaes Family Kids & Youth Hear the Presentation and see the PowerPoint Research 6 from Children's Media Conference on Vimeo. This presentation considers what happens to 3-16 year olds physically, mentally and…
1:00pm-1:30pmResearch 7 (Repeat)
A 30 minute research presentation... 7. When More is More: Understanding Children’s Choice Process Paralysing or pleasurable? A headache or a high? How children deal with choice, and why understanding this can increase engagement with your content Presented by Maurice Wheeler, The Little Big Partnership Hear the presentation and see the PowerPoint: Research 7 from Children's Media Conference on Vimeo. Audio only - podcast Blog report of Research 7.
9:30am-10:30amResearch 4 & 5 (Repeat)
Two 30 minute research presentations... 4. All change? Scooby-Doo, where are you? Still here....! 5. Beyond Pink vs. Blue 4. All change? Scooby-Doo, where are you? Still here....! Technology is changing but are kid’s content choices today that different to 1969, when ‘Scooby Doo’ was first created? Presented by Joanne Cliff, Platypus Research and James Davies, CHILDWISE Full audio and PowerPoint presentation ‘Scooby Doo’ was ranked as the fifth kid’s greatest TV cartoon of all time by TV Guide in 2013. Children’s media experiences have transformed massively over the last forty years with content available to them whenever they want, wherever they want, in whichever way…
11:00am-12:30pmResearch 1, 2 & 3 (Repeat)
Three 30 minute research presentations... 1. Children’s Media Use: A Changing World 2. Sm(all) Change? 3. Little Miss Understood 1. Children’s Media Use: A Changing World Exploring the increasingly blurred nature of apps and online gaming, the rise of YouTube as a key source of information and content, and the evolution of social media. Presented by Alison Preston, Ofcom Full audio and PowerPoint presentation Ofcom explores how children’s media use is changing, including: what children understand by being online, and how this is being blurred by the increased use of apps and online gaming; the rise and rise of portable devices and the…
The Workstation (Mezzanine)
Speed Meetings: Publishers
After the Commissioner Conversation session with publishers, the panelists will be available for 5-minute one-to-one advice meetings. We advise you to attend the Changing Channels: Commissioner Conversation with Publishers session beforehand so that you can acquaint yourself with their areas of interest before attempting to book meetings. We suggest you use these meetings as a chance to acquaint yourself with the Publishers' ways of working and find out how to get access for a longer meeting at a later date. If you have a project sufficiently worked up for them to see, make the briefest of pitches, so that they get a snapshot of the project…
2:00pm-3:00pmSpeed Meetings: Finance Lab
After the Finance Lab session, expert advisors will be available for 5-minute one-to-one meetings. They will offer advice on tax, financing and rights. We advise you to attend the Finance Lab session beforehand so that you can acquaint yourself with their areas of expertise before attempting to book meetings. Also use their profiles to ascertain who will be of most use to your question. Speed meetings cannot be pre-booked. You can only organise a meeting if you come to the main Registration desk to book in at the start of each Speed Meeting block. The meetings will take place on a first come,…
1:00pm-2:00pmSpeed Meetings: BBC Commissioning Executives
After the Commissioner Conversation sessions, this is an opportunity to meet CBeebies and CBBC commissioning executives. Working closely with the Commissioners for the channels, and their interactive content, BBC Commissioning executives cover a range of genres (see their profiles for more details). They will available for 5-minute one-to-one advice meetings. We advise you to attend the Changing Channels: Commissioner Conversations with the BBC session, prior to booking meetings, so that you are aware of the latest in commissioning news and trends. We suggest you use these meetings as a chance to acquaint yourself with the Commissioning team's way of working and find out how…
HUBS Hubspace
Tea and Coffee
Tea and coffee available to all delegates in the HUBS Eye and in the Showroom Bar.
10:30am-11:00amTea and Coffee
Tea and coffee available to all delegates in the HUBS Eye and in the Showroom Bar.
12:00pm-2:30pmLunch
Lunch bags are provided for all delegates and will be available in the HUBS and in the Showroom cafe.
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