Call for Pitches!


The hugely successful PUT YOUR MONEY WHERE YOUR MOUTH IS session is back at CMC for 2022, with a new team of Judges assembled, looking for the next big commercial kids’ property. And this year, we’re shaking things up!

It’s not only the Judges who get their say, the CMC audience will also get the chance to influence the outcome. 2 prizes are up for grabs, and YOU could walk away with one of them!

The Judges will give invaluable insight and decide who is awarded the first prize package that includes creative development, audience research and brand building expertise.

The audience will then have their say and vote for a runner up who will be awarded a free ticket to CMC in 2023.

We’re looking for diverse, forward-thinking tv and multi-media ideas to be pitched live. Kids consume TV in a completely non-traditional way and are platform-agnostic. How will your idea deliver something to today’s generation of viewers? If you think you have what it takes to create the next big international hit, then we want to hear from you.

We want to see formats across all kids’ age ranges which display real commercial potential, and your pitch will need to include as many visuals as possible and ideally include a video.

Your pitch must cover the key creative and commercial aspects of the proposition, including, where possible, the financial aspects of your project.

Your live pitch should be no longer than 5 minutes in duration and our esteemed panel of judges will then be given the opportunity to respond.

To be in with a chance to take part in the session, please submit your idea, which should be no longer than one sheet of A4 to by Friday 10th June 2022.

Good Luck!

This session is sponsored by