Blogs tagged "teen media"

July 2019

CMC 2019: Report – Tackling Teens

Posted on: Thursday 04 July 2019 12:41pm

With the swift and powerful development of social media, there are some concerns that we are now in a world where connecting with teens through traditional means has become tricky. This session took a look at engaging with audiences not only through their social media, but also through writing styles and narratives. Takeaway: Teens’ input into programmes is paramount in as research for programme development. Teens love memes! Amplify the use of memes when a programme is live for more interaction with teens. Social media is where teens spend most of their time and disregarding social media can disregard them. Detail: Claire Tavernier, introduced the session stating that "70% of teens now have social media profiles and are very connected,…

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