Blogs tagged "social media"

July 2019

CMC 2019: Report – The Last Word

Posted on: Friday 05 July 2019 10:52am

With the advertised contributor, Nikki Lilly unable to attend CMC due to illness in her family, CMC moved quickly to put together something inspiring and challenging for the final thirty minutes of the Conference.   Who better than the Changemakers (and friends)?  A group of young people who had never met before, some from this year's Changemaker team, one from last year's (now moderating a session of her own at CMC) and one of the much-appreciated CMC volunteer team who had been in the Changemaker support crew. and got to know them through the course of the conference. The panel closed the event by discussing their opinions of the conference and industry, and what they hope for the future of media…

CMC 2019 CMC 2019 Blog CMC 2019 Reports CMC Ebulletin Event Reports campaign Change diversity future generation ideas Platform social change social justice social media

Continue reading >

CMC 2019: Report – Going Global

Posted on: Friday 05 July 2019 10:38am

Changemaker Finlay Pringle is an Ullapool Shark Ambassador, at only 11 years old. He inspired the audience in the session to “Think like a mountain”. What he suggested using this quotation is that people shouldn’t just think about the top of the mountain, but try to think about the other aspects surrounding it. Session Takeaway:  “No beach you’ve ever stood on will be there in 35 years-time”. Keep your eyes on the horizon. Life’s a journey, and what you experience in yourself. You give children the right access to the right tools and they absorb it. Detail: After Finlay Pringle’s inspiring Presentation, Professor Stephen Hepple asked Finlay to join the panel to give a young person's perspective on education. The…

CMC 2019 CMC 2019 Blog CMC 2019 Reports Event Reports Communication learning life schools Skills social media students technology

Continue reading >

July 2017

CMC 2017: Report – Meet the Commissioners: Branded Content

Posted on: Thursday 06 July 2017 11:04am

The full session is available here as a video and as a podcast: The process of adapting series or films from books, toys or dolls is not new, but in our evolving world of converging content and 360° approach where the dynamics are changing, it is difficult to know what comes first: The toys? The merchandising? The story? Or is it social media? Hasbro Studio, Mattel Creation and Beano Studio share their approaches. Takeaway: Big toy and IP companies are still developing their own IP but are also taking on-board new IP to be developed and are open to ideas to develop some of their historical brands and characters Stories and characters are now the biggest driver for branded content…

CMC 2017 CMC 2017 Blog Event Reports Beano Beano Studios books children's media CMC comic educating children hasbro mattel merchandising movies social media toy company

Continue reading >

CMC 2017: Report – So Over Unboxing – What’s Next?

Posted on: Wednesday 05 July 2017 4:54pm by Sid Sloane

The full session is available here as a podcast: Guest blogger Sid Sloane puts his slant on the experts’ view of what the next big thing in digital will be. Takeaway: The best way to prepare for ‘what’s next’ is to be clear about where you, and your audience, fit into the digital world Digital will always be a two-way process The future is now! Detail: Just lately my mantra has been don’t dwell on anything be present, which takes a lot of in-the-moment thinking. So when it comes to the question ‘what next?’, the answer is now. It takes a lot of now to be present. The now is exactly what our panel of committed content providers who formed an…

CMC 2017 CMC 2017 Blog Event Reports audience BBC children's media CMC digital digital media Media production social media viral trend vloggers YouTube

Continue reading >

CMC 2017: Report – Tuesday Workshop: Get Social

Posted on: Tuesday 04 July 2017 10:02pm by Kerry Drewery

This session discussed how to make a brand successful on social media – looking at Twitter, Facebook, Instagram and YouTube – followed by hands-on experience of how to create social media content. Takeaways Think about where your brand fits. Make your brand voice authentic. Make sure what you post fits with what your audience want and what your themes are. The session first discussed using social media to reach and grow your audience, and was chaired by Moderator/Producer Nellie McQuinn, from Grass Roots Media. The panel: Rebecca Frankel, Head of Distribution and Partners at Little Dot Studios. Anna Lewis, Co-founder of branding and marketing agency, Marsden/Mee. Luisa Sanders from Aardman Animations. Harriet Shearsmith is the digital influencer behind Toby & Roo. Lisa…

CMC 2017 CMC 2017 Blog Event Reports brand branding children's media facebook instagram interactive media campaign social media social media behaviour twitter YouTube

Continue reading >

CMC 2020 Online Patron Sponsors

View all sponsors

Sign up for our e-bulletin

  • This field is for validation purposes and should be left unchanged.