CMC 2017: Report – Tuesday Workshop: Get Social
This session discussed how to make a brand successful on social media – looking at Twitter, Facebook, Instagram and YouTube – followed by hands-on experience of how to create social media content. Takeaways Think about where your brand fits. Make your brand voice authentic. Make sure what you post fits with what your audience want and what your themes are. The session first discussed using social media to reach and grow your audience, and was chaired by Moderator/Producer Nellie McQuinn, from Grass Roots Media. The panel: Rebecca Frankel, Head of Distribution and Partners at Little Dot Studios. Anna Lewis, Co-founder of branding and marketing agency, Marsden/Mee. Luisa Sanders from Aardman Animations. Harriet Shearsmith is the digital influencer behind Toby & Roo. Lisa…