CMC 2019: Report – Research 7 & 8
Research 7 & 8 put representations of gender, family and friendships under the lens across two research panels. Takeaway: Male representation is dominant - both on screen and off screen. Gender imbalance continues to be an issue that needs to be addressed. Young people rate their families highly but become frustrated at the amount of time parents spend online. Gaming and social media give opportunities to communicate with friends and is part of the fun gaming. Friendship and family relationships can be enhanced through communication online. Detail: Following a study conducted by IZI (International Central Institute for Youth and Educational Television) into gender and diversity representation 10 years ago, Dr Lynn Whitaker presented her 2018 research which analysed 300 hours…