Blogs tagged "Children’s Media Conference"

July 2017

CMC 2017: Report – I Don’t Need a Role Model – I Just Want to See Me

Posted on: Thursday 06 July 2017 4:17pm by Catherine Trewavas

How are children’s aspirations being influenced by characters they see on screen and in toy shops? Nicki Karet, Managing Director at Sherbert Research, hosted a panel and the topic was hotly debated Takeaway: Brand creators should consider whether they are doing enough to make sure content is diverse, inclusive and open for a young audience Licensing and marketing can have a major impact in terms of profitability, but also can bring limitations when it is too tailored There is an ongoing struggle between commercial return and social impact              Detail: Cato Hunt, Director of Innovation at brand consultancy Space Doctors, stated: “We need to ask what a modern brand should be. The values of younger parents are…

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CMC 2017: Report – Serving Up a Healthy Lifestyle

Posted on: Thursday 06 July 2017 2:51pm by Sid Sloane

With the UK spending £47 billion on obesity and overweight related issues, not since Popeye opened his first tin of spinach has there been a greater need for a ‘Peppa Pig’ hit show that moves the dial for healthy eating Takeaway: Obesity is the biggest health problem of the 21st century There are links between obesity in children and adult illnesses A sandwich of hard facts either side of two fillings of tasty ideas Details: The Speakers Ricky Boleto, Presenter/Reporter at BBC – In the last eight years Ricky has travelled the world covering a wide range of stories. Recent assignments include visiting the US to cover the elections, reporting from Brazil for the Rio Olympics and presenting ‘America Vs Food,’ a documentary looking at…

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CMC 2017: Report – Playground

Posted on: Tuesday 04 July 2017 4:16pm by Gabrielle Smith

and Catherine Trewavas Based at Cantor Gallery, the Playground is open to all. An interactive digital art exhibition featuring cutting edge digital technology – mixing play and interaction for children (and big kids too)! Games, apps, toys and even VR to immerse oneself in. Takeaways Projects focused on enhancing digital skills and encouraging emotional development. Games to promote creative thinking and problem solving. Explore paper craft cityscape through interactive 360 virtual reality headset. With free admission to all, the Playground is a component of the Children’s Media Conference you won’t want to miss. Carefully curated to showcase some of the UK’s leading artists, innovators and developers – this exhibition is interactive digital art that will spark your imagination. With so much…

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November 2016

Manimation 2016: Report – Presentation 2: Realtime VR Storytelling – Heading for the Holodeck

Posted on: Thursday 17 November 2016 2:19pm by Tom Jordan

Speaker: Nick Pittom, Fire Panda Takeaway: VR presents challenges to storytelling – but also a virtual world of opportunities to try something different and create your own rules. Detail: Nick gave a whirlwind beginner’s guide to some of the technology used in virtual reality creation, and introduced some of the pros and cons of both Realtime VR and 360 VR platforms. He said there are still limitations to both, including time, man hours, cost, technology restrictions and even motion sickness, but the technology keeps advancing, which is exciting. Nick highlighted things to consider in terms of how storytelling differs in VR. On traditional platforms, the story takes place in a box or on a screen, but in VR the user…

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