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Making it Animated

Posted on: Friday 10 June 2016 11:57am

This year’s CMC  interstitial animations- those funky little pieces that run just at the start of each session at the Conference to get the audience to pay attention – were made by Beakus – a South London animation company.

Steve Smith – founder of Beakus – explains how they did it:

steve_305x406-300x399We interviewed a range of children about their understanding of and interests in children’s media – what they want to see more of, or less of, and how they make use of devices we don’t even understand. Then director Rory WT set to wrk animating his favourite clips in his trademark morphing style. We love being a part of the CMC – the interstitials will play out before every one of the 50+ sessions so it was vital they were made to grab attention, focus the mind, and reflect the friendly conference. Ultimately, we love making animation for – and with – children, and we hope our work reminds everyone how rewarding that can be!   Take a look at them here.

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