Marc Goodchild is a multi-award winning independent ’360′ showrunner, product lead and digital strategist for TV, web, mobile and IPTV. He won a Bafta for the world’s first factual interactive TV programme ‘Walking With Beasts’ and went on to set up BBC Factual’s iTV unit pioneering many early interactive narrative and quiz formats as well as large scale OBs such as Live 8. In 2007 he took over as Head of the BBC Children’s interactive services for CBeebies and CBBC and more recently was editorial lead within the BBC’s Connected TV team. He now consults for producers, broadcasters and brands, (from children’s properties to FMCG brands) and works across a variety of platforms from FaceBook campaigns to second screen synchronised companion services.
